Businesses that rely on shopfronts and showrooms recognize how important it is to draw in potential customers through the aesthetics of their space. Creating an unforgettable shopping experience helps companies to deliver on their business values and brand awareness. Inspiring interior design provides a tangible expression of their unique brand which their customers can directly interact with it. From the lighting to the materials of the space, the design helps to create a specific mood that directly influences the emotional connection of an individual with the space. As an interior photographer in the retail industry, I endeavour to capture the way designers influence how people interact with the environment.
